Place
CBS Television City
Built in 1952, CBS Television City was one of the first and largest complexes built expressly for television production and broadcasting.
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In the early 1950s, Los Angeles was just entering the height of its power as the capital of television broadcasting, but intentions to become the capital of television broadcasting were made clear by the construction of Columbia Broadcasting Systems’ (CBS) Television City in 1952.
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Overview
On September 12 (at 8:30a.m.), the proposed project is set to go before the City Planning Commission for a public hearing.
In the early 1950s, Los Angeles was just entering the height of its power as the capital of television broadcasting, but its intentions were made clear by the construction of Columbia Broadcasting Systems’ (CBS) Television City in 1952 at the southeast corner of Beverly Boulevard and Fairfax Avenue.
Built on a portion of Rancho San Rafael that once contained an oil field, then a football field and racetrack, Television City was one of the first and largest complexes built expressly for television production and broadcasting. CBS hired the prolific local architecture firm, Pereira & Luckman, to design its new headquarters, which contained soundstages, studios, editing rooms, offices, rehearsal halls, shops, and storage. Among the architects on the Pereira & Luckman project team were acclaimed architects, Gin Wong, James Langenheim, and Charles Stanton. On the interior, flexibility was key: studio walls, and even some exterior walls, could be moved and rearranged to accommodate the needs of specific productions.
The result is a stark International Style design of flat-roofed rectangular volumes with either glass or unornamented stucco walls, all in dramatic black and white with bright red accents.
For more than six decades and counting it has been the portal by which some of America’s most beloved television shows have been produced. From within its modern and custom-designed stages, television broke new ground, from variety/sketch comedy television shows like The Carol Burnett Show to the life of Archie Bunker and the controversial issues of the day in All in the Family. The Price Is Right was filmed at Television City until 2023. If you drive by at the right time of day, you’ll see costumed hopefuls waiting in line for their chance to win cash and prizes.
On May 15, 2024, the Conservancy provided public comments in support of the proposed project:
In 2018, the Conservancy previously led an effort to have the 1952 Television City production studio designated as a Historic-Cultural Monument, and for this historic place to be honored and protected.
As part of this proposed project, our primary goal has been to preserve Television City and ensure its iconic stature and presence along Beverly Boulevard remains while still allowing for compatible change and new, surrounding development internally on this site.
Early on, the Conservancy began meeting with Hackman Capital Partners to discuss ways to improve the project and address preservation priorities, with the shared goal of maintaining Television City’s continued use as a legacy production studio.
Following nearly a year of collaboration and discussions, a revised “win-win” plan came forward in mid-2022 that significantly reworked a previous design concept initially released publicly in 2021. Earlier this year, additional meaningful modifications have been made to this design that further improves this project and ensures greater compatibility with historic Television City.
This ensures the studio’s much-needed modernization while protecting this historic building and maintaining eligibility as a City of Los Angeles Historic-Cultural Monument. The Los Angeles Conservancy thanks Hackman Capital Partners for not only listening, but working hard with us to achieve a balance, therefore we offer our strong support, and urge the same from the City.
About This Place
About This Place
Thanks to the effort of The Conservancy and in collaboration with Hackman Capital Partners, a refined plan will preserve historic TVC while allowing for significant new development at this legendary studio property: a comprehensive framework for a state-of-the-art modernization will preserve the historic complex and maintain the 430- foot Beverly Boulevard view shed.
In March 2021, Hackman Capital Partners announced plans to reinvest and build new stages and offices throughout the 25-acre property. In June 2018, it was designated a Historic-Cultural Monument (HCM).
This proposed project has progressed through the City Planning Commission and will next go to the Planning and Land Use Management (PLUM) Committee. The Conservancy will remain involved and ultimately be a part of the formal review process regarding the design and materiality of the proposed new construction. The Conservancy’s goal has been to preserve TVC, though not freezing it in time, but kept in a way where new development does not fundamentally harm this conic L.A. landmark.
While The Conservancy supports density and is glad to see reinvestment and job creation, we had serious concerns about where the density was being placed in the initial plan for proposed new construction at CBS Television City and how it would impact the historic studio building. The expansion project at the time included a multi-story building directly on top of the historic landmark. Now, thanks to our efforts, a refined plan is in place to preserve this location’s legacy.
Get Involved
In 2022, the City of Los Angeles released its Draft Environmental Impact Report (EIR) on the TVC 2050 Specific Plan. Comments were submitted to:
Paul Caporaso
City of Los Angeles, Department of City Planning
221 N. Figueroa Street, Suite 1350
Los Angeles, CA 90012
Email: paul.caporaso@lacity.org
Phone: (213) 847-3629
Info, News & More
- “Billion-Dollar Television City Overhaul Clears Major Hurdle, Despite Protests From Residents & Rick Caruso,” Deadline, September 13, 2024
- “$1-billion Television City makeover clears a key hurdle,” Urbanize LA, September 13, 2024
- “Hackman Announces Draft Plan for Television City,” Larchmont Buzz, April 7, 2021
- “A $1.25-billion overhaul will bring Television City into the streaming era,” Los Angeles Times, March 26, 2021
- “CBS Television City moves closer to receiving historical landmark designation,” Los Angeles Times, May 4, 2018
- “LA Conservancy will try to landmark CBS Television City,” Curbed LA, December 12, 2017
- “Op-Ed Los Angeles should preserve CBS Television City before it’s too late,” Los Angeles Times, December 10, 2017
- “CBS interviewed brokers to sell its Television City campus: sources,” The Real Deal, September 27, 2017